The best marketing plans whether written for digital or in the real-world can go bad. Those that maintain social media accounts always dread and even fear when news gets out and goes viral that is negative (we never complain when it is a positive interactions). What if that information goes beyond online and into the real-world? We are going to cover many of the high-level items that need to happen when something bad happens. It could be solely online, offline (print, television, radio, or even verbal), or a combination of the two. We are going to cover some of the higher level the dos and don'ts that you need to be cognizant of when dealing with these types of problems.

Business owners are the ones who truly understand the time-tested concepts of time and money. Businesses cannot afford any wasted time, as this misused time leads to a loss of revenue, something that all businesses, no matter their size, will suffer from.

Search Engine Optimization or SEO can't be done in a single day. You can in one day though make a lot of small changes and improvements that will help you get a great jump start on improving your SEO. The improvements we outline today are all foundational items that are needed for any SEO and items we've been fixing left and right for many clients we've taken on updating their websites over the past several months.

A top question about managing a social media account with current and potential clients social media companies here is what is a social media management, what do you do, why do I need one, and what doesn't it do. The conversations then always turn to how can having another company help my business grow and how much control do I still have in my own company's destiny if someone else is running my online social media campaigns? Today we are going to delve into these common social media questions and answer them for you. Whether you are in Northwest Indiana, Tucson Arizona, or in Dallas Texas the management of a social media accounts at the high-level is the same.

For anyone involved in business or sales, you have most likely heard the term "The Sales Funnel". While the name may seem self-explanatory, there is a considerable amount of thought and planning that goes into a successful sales funnel. While each business's sales funnel will vary with the nuances of their business, there is a fundamental structure that all sales funnels follow. What are these fundamentals? I'm so glad you asked.

For many people and businesses, 2017 is a year to start fresh and work on new possibilities and functions designed to help your company grow. At JM2. we're also excited to start 2017 on the right foot as we are always looking at new ways to bring more to our clients and work on new ways to help them and their business grow.For me, 2017 presents an opportunity to engage with our clients even more as we help them achieve their goals for the year. As someone who's job is to speak with clients both old and new, this direction is something that fills me with endless possibilities of what we can do together. Out of all the things we are doing in 2017, here is what I'm most excited about.

What an interesting question our title is for our article today. Our business reputation is on the line and we want, and need, to convey trust to our current and potential customer's. All our businesses try to show trust with our physical locations by showing our customers we care and are concerned for them. Online it is not any different. We show trust in our actions. These actions are not just the words we write to show who we are as a company but in how we act online. In today's world, we need to show trust with "The Green Lock".

In the past year, we focused on growth from purchasing our own building in downtown Valparaiso Indiana, adding to our core team to now have not only graphic designers, content writers, and programmers but to also have an entire department for customer service, sales, social media, photography and videography. Many of these changes happened not because we were looking for them but the culture of our company made it happen.

In November, a long-lost friend (not really lost) started talking over email. We had been emailing back and forth for a week about his frustrations in getting his website to convert from visitors to customers. I will start out this person is not a customer as he is happy with his current provider and is also a close friend of his. He wanted to be heard about his struggles, what he is currently doing, and think of ways to improve his situation in the upcoming months.