Just getting a website doesn't mean you're done doing your marketing. Your work has ultimately just begun. We all want the "Field of Dreams" where you build it, and they come. That's not the case. Below is an outline of what you should do to get found and start seeing results. It may be work, but it's work that will pay off. Everything below is the "light version" of what we do every month and is something everyone can do. We've made this much less intensive so that it's not as overwhelming for you.

May is Small Business Month, and there's never been a better time to celebrate and support the entrepreneurs, family-run shops, and independent service providers that keep our communities thriving. While big franchises might offer convenience, it's the small businesses that truly fuel the heart of local economies. In this article, we'll explore why small businesses contribute more to communities than franchises and why your support matters more than ever.

In today's hyper-connected world, texting is one of the most powerful tools businesses have to communicate with their audience. But with great power comes great responsibility. Especially when using Application-to-Person (A2P) messaging through systems like Twilio and the 10DLC (10-digit long code) framework.At Fawkes Digital Marketing, we don't just build powerful marketing platforms—we protect your ability to keep using them. Our team is committed to helping businesses in North Alabama and across the country understand and follow A2P messaging rules, so you avoid disruptions, bans, and steep penalties.

In the ever-evolving world of digital marketing, SEO remains the cornerstone of organic visibility. At Fawkes Digital Marketing, we don't just follow trends—we set the standard. As premier organic SEO experts, we help businesses navigate the latest changes and stay ahead of the curve. This guide breaks down the most effective SEO strategies, highlights outdated practices to avoid, and shows why partnering with us is the smartest move for sustainable online growth.

In today's competitive local services market in Cullman, Alabama (and beyond!), standing out and earning the trust of potential customers is paramount. The Google Guaranteed badge, a prominent shield displayed alongside your business name in Google Search results, is a powerful tool that can help you achieve just that. It signifies that Google has vetted your business, offering customers a sense of security and increasing your visibility among local searches. This comprehensive guide will walk you through the process of becoming Google Guaranteed, explaining the benefits, requirements, and steps involved in leveraging this valuable asset for your business growth.

After uploading this viral AI trend to my personal Facebook, I've been asked about it. Sometimes, embracing the latest viral trend allows you to learn more about programming with AI, custom prompts, and see what it's all about. Don't worry, you can do it too, without being a software developer or anything overly complex, while learning a few things about what this technology can do.

In the realm of local search, Google Business Profile (GBP) often steals the spotlight. It's understandable – Google commands a significant share of the search engine market. However, limiting your local SEO strategy to just one platform is akin to fishing in only half the pond. Enter Bing Places for Business, Microsoft's equivalent to GBP. While it might not have the same buzz, neglecting your Bing Places listing means missing out on a valuable audience, less competition, and a broader online presence. This comprehensive guide will delve into why your business needs a Bing Places page and the tangible benefits it offers for your local SEO success.

When it comes to accepting credit cards, one unavoidable question for businesses is: who should cover the processing fees — you, the business owner, or your customers? With providers like Stripe, Square, and others charging 2.9% to 3.5% per transaction, that cost adds up. Below, we break down the pros and cons of each approach to help you decide what's best for your business and your customers.

Email remains one of the most powerful tools in your marketing arsenal—but only if it's done right. If you've been sending out email after email and getting no responses, it's time to shift your approach.